December 18, 2009
Following on in this series of posts about the steps I’m taking to market one of my online programs I thought I’d take you through the work I did on the website that I’m using as a case study, From Anxious to Happy.
The first thing I’d say about marketing a product online however is, just [...]
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December 16, 2009
In a recent post, I wrote about the different steps I am using in a marketing plan to promote my self-published book, Anxious but Happy. The ‘key’ to all this effort is the website, since this is the sales page – or sales ‘person’ – that is working day and night to connect with people [...]
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