From the monthly archives:

March 2009

Online business: the cafe series

March 29, 2009

So, I’m pretty excited about the internet right?  The opportunity to leverage your existing knowledge, skills, expertise and interests is unprecendented – and by leverage I mean spread your message or sell or your product or service to a huge market without the costs and limitations of offline business.
I’ve done this myself and have recently [...]

Read the full article →

Time for an up-date

March 24, 2009

So, this blog is finally starting to take shape.  And I’m so glad I started it before I perfected it – otherwise I don’t think I’d have ever launched it.  Thanks to Brett McFall for his advice to ‘perfect as I go’.
I’ve been a busy boy.  This online business and internet marketing thing is taking [...]

Read the full article →

Social Media Domination

March 23, 2009

I really had to have a laugh today — I’m just in the process of a pre-launch for a new health education program I’ve developed for online delivery — Rhoda (AKA soul mate) has been at a 2-day social media event here in Sydney with Simon Leung and Nikhil Parekh — and Harley (my 5 [...]

Read the full article →

Credibility by association

March 22, 2009

What is it that makes someone credible?
Credible can be defined as, “able to be believed” and us humans have to make rapid decisions about whether or not someone is ‘believable’, or ‘credible’ and we don’t necessarily use the most logical or rigorous criteria to decide on these things.
Take for example the photo below.  It’s of [...]

Read the full article →

Internet marketing and Web 2.0

March 7, 2009

I managed to get some time with Web 2.0 expert Barnaby De Palma at a recent conference.  I’m just loving having access to people like Barnaby – and the more I can pick their brains, the more I can tell you all about it.
Listen to this video carefully.  I’m using all of the strategies that [...]

Read the full article →

Nic Lucas, Heidi Allen and Twitter

March 5, 2009

On my recent weekend away at Brett McFall’s advanced internet marketing seminar on the Gold Coast, Australia, I managed to grab a few minutes with Heidi Allen – otherwise known as dreamingspires. Over the last 4 months Heidi has immersed herself in all things twitter and has become a bit of an expert user.
I [...]

Read the full article →

Nic Lucas on Internet Marketing

March 4, 2009

I’m just about to shift gear and you’re invited to watch.  Over the next few weeks I’ll be launching an online business in my spare time.  You’ll get to see what the business is if you keep following.  I’m going to blog about the process – the steps I’ve taken – the strategies I use.  [...]

Read the full article →

Integrating with Flock

March 2, 2009

Hi all,
Well, this is really just a test post to see how Flock (a new browser from Mozilla) integrates with my blog.
Found out about Flock on the weekend with Brett McFall and Barnaby DePalma.  Looks really good.  You see, I’m not posting from within my blog’s dashboard, but from within the Flock browser.  Just one [...]

Read the full article →